Claudia Maris Bové

I’m Claudia, a creative and detail-oriented marketing professional with a passion for project management, innovative brand strategies, and solving problems to streamline processes. I thrive where creative solutions and strategic thinking drives success.

My Professional Experience

As a Senior Marketing Advisor at Compass, I specialize in strategic consultation and project management to elevate clients' brand presence and marketing impact. By collaborating with diverse teams and stakeholders, I craft tailored strategies that optimize marketing efforts and bring brand visions to life with efficiency and creativity.

Compass Real Estate


Key Projects:

  • Marketing Mastery Institute: Develop and lead a nationwide initiative to educate real estate agents on marketing fundamentals

  • Compass NJ Shore Brand Commercial: Conceptualized and executed a high-visibility commercial campaign targeting luxury real estate

  • Vacations at Compass: Created and launched a strategic campaign to promote Compass’ vacation properties

  • Compass Commercial (PA, NJ, DE): Led a multi-state campaign to grow Compass' commercial real estate presence

  • Compass Navigator Magazine: Spearheaded the creation of an in-house publication to foster team communication and branding consistency

  • Internal Agent Resource Websites: Designed and maintain 9 websites to streamline resources for real estate agents

  • Advertising Committee Member: Collaborated in developing advertising strategies and campaign execution

Key Responsibilities:

  • Lead client relations, providing strategic support and tailored marketing recommendations

  • Drive brand development, ensuring consistent messaging across various platforms

  • Create and design visually compelling marketing materials using Adobe Creative Suite

  • Oversee project management, coordinating timelines, teams, and resources for successful execution

  • Ideate and develop integrated marketing campaigns to build brand recognition and drive client success

  • Collaborate with cross-functional teams to deliver comprehensive marketing strategies

  • Provide ongoing performance analysis and adjustments to ensure campaign effectiveness

ReluTech

As the head of the Marketing Department at ReluTech, I led a team of Marketing Coordinators in executing B2B marketing strategies to strengthen brand presence and drive sales. I developed and implemented multi-channel campaigns aligned with sales objectives, while focusing on building targeted communication strategies for specific audience groups. My work included content creation, digital campaigns, and account-based marketing initiatives to drive engagement and conversions. Additionally, I designed and launched an Automated Lifecycle Stage Conversion System within HubSpot to guide prospects through a tailored funnel, improving lead generation and ongoing customer engagement.


Key Responsibilities:

  • Brand Development

  • Project & People Management

  • CRM Management

  • Content Creation

    • Case Studies, Social Media, Video Production

  • Website Management

Key Projects:

  • Company ReBrand

    • Updated the company logo, website, and all collateral

  • AWS Partnership Development

    • Case Study Management

    • Informational Videos

    • Stakeholder Communication

  • Audience Funnel System

    • CRM Organization

    • Email Drip Campaign

    • Content Creation

As a founding staff member and head of the Marketing Department at NerdRabbit, I played a key role in the company’s creation and brand development. I provided strategic business and brand ideation, project management, and stakeholder relations expertise to bring the company and its flagship software service, Nerdly, from ideation to development. I led the execution of B2B multi-channel brand and marketing strategies to establish the company's market presence and promote the launch of Nerdly. I also managed vendor relations to support app development and integrated an automated user journey by linking our CRM funnel with HubSpot software. Collaborating with cross-functional teams, I created compelling content and collateral, including website copy, social media posts, and email campaigns, ensuring a consistent and impactful brand message across all platforms.

NerdRabbit


Key Responsibilities:

  • Brand Development

  • CRM Management

  • Content Creation

  • Vendor Relations

  • Project & People Management

Key Projects:

  • Nerdly App

    • SiteMapping and Design

    • Audience User Experience Map

    • Content Creation

  • Website

    • SiteMapping, Design

    • Content Creation

    • Execution

Laudie Maris Marketing & Design

Founder of Laudie Maris, a marketing and design agency that collaborated directly with business owners and agencies to provide creative communication solutions and consulting services that assisted in brand development and achieving client goals.


Key Responsibilities:

  • Client Relations and Management

  • Marketing & Brand Consultations

  • Social Media Marketing

  • Graphic Design

  • Website Management

Key Projects:

  • PR Team | Highlands Food & Wine Festival

  • Press Kit | Leandra Hill

  • Creative Director | DFS Creative Concepts